About Morra

I’m Morra Aarons-Mele.
Contact by email: morra (at) wearewomenonline dot com

You can find the latest about me at www.wearewomenonline.com- my company. Women Online is a boutique digital PR and marketing firm run by pioneers in engaging women through social media. If you’re a brand or organization looking to reach women and inspire them to shift their attitudes, launch a new product, or help create social change, Women Online will create an innovative digital program to achieve your goals. Our online marketing network The Mission List is a high-impact, curated list of women ready and willing to use their online influence to act on causes they care about. We are a social media agency for not for profit or cause marketing campaigns and pro-woman businesses seeking great ROI from their digital marketing budget. Our influencers lead communities of women both online and offline that want to use their megaphones to bring greater attention to these issues.

Morra at the White house

Morra Aarons-Mele is the founder of award winning digital cause marketing agency Women Online and its database of women influencers, The Mission List. She is an Internet marketer who has been working with women online since 1999. She helped Hillary Clinton log on for her first Internet chat, and launched Wal-Mart’s first blog. She was founding Political Director for BlogHer.com, and has written for BlogHer as well as The Harvard Business Review,  The Huffington Post, MomsRising, The New York Times, and The Guardian. She has covered events from the White House to the campaign trail to Harvard Law School in her role as a blogger on women, politics, and work. She has taught at the Yale Women’s Campaign School, the Harvard Kennedy School, Harvard Business School, and at the World Economic Forum’s Young Global Leaders forum at Harvard, as well as at the Johns Hopkins Graduate School of Communication. Morra is the author of “Women and Leadership in the Digital Age,” part of the Sage Encyclopedia of Women and Leadership. Her work on blogging and entrepreneurism was published by the Harvard Graduate School of Education’s Project Zero.

Morra’s Internet experience spans politics and the private sector. During the 2004 Presidential Election, Morra was the Director of Internet Marketing for the Democratic National Committee. After the 2004 election she founded Edelman’s digital public affairs team where she worked with Fortune 50 clients. Morra worked in various roles at leading online companies, including iVillage.com, eBookers.com, and at iVillage UK, where she managed public relations and marketing. Morra has degrees from Harvard’s Kennedy School and Brown University. She and husband Nicco Mele live near Boston with their sons and menagerie.

Morra serves on the Board of PostPartum Progress, the March of Dimes MA revenue committee, and on the Planned Parenthood League of Massachusetts Board of Overseers. She is a mentor for the Brown University Women’s Launch Pad and Harvard’s Center for Public Leadership. She is a work-life advocate who proudly manages a virtual business and many flexible schedules. Morra tweets at @morraam.



SheSource.org Expert Profile here

Publications: Harvard Graduate School of Education/GoodWork Project Paper:
Bloggers: Citizen Journalists or Entrepreneurs?
Sage Encyclopedia of Women’s Leadership, “Women and Leadership in the Digital Age.”

Columns: