If you’re going to see Sex and the City this weekend
I am beyond excited to see SATC, as is almost everyone I know. I prepared by watching season 2 all over again (it’s my favorite). In a discussion among some very smart women I know, one theme emerged: young women, we fickle and elusive voting targets, are more excited about the premiere of SATC than we are about most things. So wouldn’t this be a great opportunity for a voter registration drive? The smart folks at mobilize.org are ready to help moviegoers register this weekend! Read on, and if you’d like to register voters, it’s really simple. Just click here.
Washington, D.C.— With hordes of young women lining up at their local theatre across the country this weekend for the much awaited premiere of the movie “Sex and the City,” the staff of youth civic engagement organization Mobilize.org decided to stand in line with these ladies, clutching what is to become the new fashion staple this election season: clipboards with voter registration forms.
Mobilize.org announced today their “Sex and the City…and a Side of Voter Registration” campaign to encourage young women to register to vote in this critical election. According to “Every Woman Counts,” in the 2008 election, young single women are poised to be a huge voting bloc. Ninety-three percent of the women polled said they planned to vote in the 2008 Election, and sixty-two percent of women polled believe voting in this election is more important than in previous elections.
Starting tomorrow, May 30, Mobilize.org’s network of young volunteers will be standing in line at the movies registering youth under the age of 30 for the 2008 election. The organization rallied its thousands of members this morning to connect with their counterparts online across the country, part of Mobilize.org’s Democracy 2.0 campaign to empower Millennials to develop creative strategies to effectuate change at the local level. “Sex and the City…and a Side of Voter Registration” is a simple way for young women to engage members of their own community in the democratic process.
“One of the things that has rivaled my passion for politics and activism this election year is the question of whether Mr. Big and Carrie get married, and I am thrilled to ‘marry’ my two passions this weekend in our ‘Sex and the City…and a Side of Voter Registration’ campaign. This is an exciting opportunity to reach out to women and convince that last 7% of them to come out and vote, an easy task given the high percentage of woman who already have committed to voting in the next Presidential Election – 93%,” commented Chief Executive Officer Maya Enista on the campaign. Recognizing that many young females are not only looking up to female politicians, but celebrity icons like the women from Sex and the City, Mobilize.org, led by female CEO Maya Enista, CIO Christina Gagnier, and VP of Grassroots Organizing Katelyn Archer, and Program Associates Katie Taylor and Kaelan Kennedy thought this campaign would be a creative way to engage their Millennial counterparts.
For further information, please visit Mobilize.org’s website at http://www.mobilize.org or contact Mobilize.org’s Chief Information Officer, Christina Gagnier, at 510.717.3022.
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About Me
Morra Aarons-Mele utilizes social media strategies to help employers, employees and communities connect. She also consults with leading organizations on how women can use the internet for professional and personal development. In her spare time, Morra enjoys blogging about women and politics. Read her full bio >>
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